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Why Most Marketing Agencies Struggle to Prove ROI, and How We Built Group16 Differently
Too many businesses pay for marketing activity and never see clear commercial outcomes. Here is why the traditional agency model is broken, and how Group16 was built to fix it.
David Edwards
12 hours ago4 min read
Before You Spend £1 on Marketing: The Foundations Most Businesses Skip
Most businesses invest in marketing before the foundations are strong enough to convert. Before you spend another pound, here is what Group16 says you need to fix first.
David Edwards
15 hours ago4 min read
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